A Success Story with the first AI assistant for trusted market insights



The brief

Go to Market, Brand Strategy and Client Acquisition

DeepSights revolutionizes enterprise market understanding, making complex insights simple and actionable.

The challenge

      • Client Acquisition: Designing a targeted approach for engaging and acquiring Fortune 500 companies, including lead generation and management system.                                                            

      • Brand Strategy & Reinvention: Implementing a comprehensive brand and CRM strategy to elevate DeepSights’ market presence and customer engagement.                                                                           

      • Operational Excellence: Streamlining operations and restructuring the marketing team to align with strategic goals, ensuring a successful launch and efficient growth.                                                                      

      • Global Launch & Market Entry: Leading the strategic global launch of, establishing it as a leader in AI insights for enterprises.                                   

    The vision & result

    Introducing DeepSights to the world.

    Crafting the Go-To-Market Strategy

    The journey began with an ambitious goal: to introduce to the global market. This AI innovation promised to revolutionize how enterprises gain insights, but it required a planned strategy to reach its full potential. Our approach was multifaceted, focusing on building a comprehensive funnel that not only attracted leads but also guided them through a journey towards realizing the value of

    Building the Funnel for Client Acquisition

    Our primary objective was to design a funnel that catered to the specific needs of Fortune 500 enterprises. This involved setting clear lead goals and developing customized dashboards to monitor progress and adapt strategies in real-time. Through a blend of targeted marketing initiatives and data-driven decision-making, we established a robust acquisition pipeline that efficiently converted interest into engagement.

    Reinventing the Brand Strategy

    Understanding the critical role of brand perception, we embarked on a comprehensive overhaul of the brand strategy. This encompassed every aspect of the brand’s presence – from its Customer Relationship Management (CRM) systems to its social media approach, communication style, Corporate Identity (CI), and customer journeys. Our aim was to not only align the brand with the innovative essence of but also to forge meaningful connections with its target audience.

    Private Label Optimisation & Campaign
    Pure Online Player
    Positioning & Omnichannel Experience
    Digital Community Roadmap
    Red Bull
    Brand Franchise System

    Calle de la Victoria 4, 1° 07001 
    Palma de Mallorca Spain

    DE: +49 162 577 2587
    ES: +34 871 115 957
    ES: +34 644 388 100

    Oliver Eckart | LinkedIn